Inspiring Shopify Plus Success Stories

Unlock growth with Shopify Plus

Has your business outgrown Shopify’s capabilities? If so, it could be time to upgrade to Shopify Plus to help your ambitious brand reach its full potential in 2025 and beyond.

While Shopify has enough features to keep most small and medium-sized businesses running smoothly, larger businesses with very complex requirements or high volumes of traffic will eventually need a more powerful solution to help them keep on growing.

That’s where Shopify Plus comes in. This enterprise-grade platform helps businesses overcome the limitations of standard eCommerce platforms, expand into international markets, and create one-of-a-kind online shopping experiences for their customers.

Curious about how Shopify Plus can unlock new opportunities for your business? In this article, we’ll explore some of Shopify’s most inspiring success stories and learn more about how Shopify Plus features help brands scale, innovate, and thrive.

At Create8, we’re a Shopify Partner and pride ourselves on being experts in everything Shopify. If you need guidance on whether migrating your store to Shopify Plus is the right next step for your business, give our team a call today.

What is Shopify Plus?

Shopify Plus is the enterprise-level version of Shopify, designed for high-growth businesses that need more advanced features and functionality to power their expansion. It offers unparalleled scalability and limitless customisation, making it the ideal option for brands that have outgrown the capabilities of standard eCommerce platforms.

Shopify Plus is more than just an eCommerce platform, it helps brands build a powerful ecosystem with multiple localised expansion stores and seamless omnichannel integration. The platform can handle complex requirements, huge traffic spikes, and international expansion with ease – helping your brand to work bigger, faster, and smarter online.

Shopify Plus’ key features include:

• Unlimited bandwidth
• Reliable performance with 99.99% uptime
• Customisable checkout
• Up to 10 expansion stores
• Shopify Flow automation tools
• Tools to support international selling
• Advanced analytics
• Omnichannel integration
• API access and advanced integrations
• Wholesale channels
• Headless commerce

If you’re becoming increasingly frustrated at the constraints of your existing platform, migrating to Shopify Plus could help take your brand to the next level.

What types of businesses is Shopify Plus suitable for?

When you migrate to Shopify Plus, the sky’s the limit. Offering the perfect blend of power, integration, and user-friendliness, Shopify Plus helps businesses to reach new heights. But, it’s only suitable for very large businesses that have hit the ceiling with their current platform. As one of the world’s highest-performing platforms, Shopify Plus can help your business unlock new revenue streams and drive huge business growth. This level of performance comes at a cost, reflecting the significant value it can add to your business.  

Shopify Plus costs $2,000 /month or 0.25% of revenue above $800,000 (whichever is higher). Typically, businesses should start considering migrating to Shopify Plus when their average turnover reaches £800,000 to £1,000,000 per year. At this point, they are usually ready to begin expanding into international markets, require multiple storefronts, or need advanced customisations to support their growing needs.

If you’re unsure whether now is the right time to upgrade from Shopify to Shopify Plus, contact our team at Create8 to discuss your options. If you’re not quite ready for Shopify Plus, we can provide guidance and support on how to maximise your existing platform’s features to drive business growth and achieve your goals.

Shopify Plus success stories

In this section, we’re sharing Shopify Plus case studies that demonstrate what can be achieved by migrating to Shopify Plus. We’ll explore how these successful enterprise brands have used Shopify Plus to overcome challenges, adapt to new markets, and build one-of-a-kind customer experiences to boost performance and drive growth.

SilkSilky

Founded in 2021, the Chinese brand SilkSilky specialises in selling luxurious silk clothing and bedding. SilkSilky started life on Shopify. Within eight months, they had built a successful direct-to-consumer (DTC) online store and established themselves in the competitive fashion market.

The challenge:

As the brand grew, they knew it was time to expand internationally. However, doing so proved to be difficult as they needed to cater to different languages, cultures, currencies, and consumer preferences. They needed more powerful tools to help them achieve the regional localisation that they needed to grow.

The solution:

Eight months after adopting Shopify, SilkSilky decided to upgrade to Shopify Plus. They used the platform’s advanced integration capabilities and API to link it to their custom ERP system to enhance efficiency dramatically.

They also used Shopify Plus for international sales, establishing multiple sites localised to different regions. This enabled them to provide customers with localised experiences, helping to boost user experience (UX) and conversion rates.

The results:

As a result of upgrading to Shopify Plus, SilkSilky achieved:

• 680% growth in sales.
• 6% reduction in the rate of returns.
• 3X increase in checkout survey response rates.

Read the SilkSilky case study in full.

All4cycling

All4cycling has been selling cycling clothes and equipment online since 2006. Founded by former professional cyclist Luca Nardello, the brand is popular with pro cycling teams, athletes, and events. It is also an eCommerce partner of Giro d’Italia and Tour de France.

The challenge: 

In 2011, all4cycling decided to switch to Shopify Plus. At the time, the brand was managing a rapidly expanding number of SKUs and aimed to establish a presence in multiple markets with localised storefronts. On top of that, it also wanted to take control of its online store operations rather than relying on an external agency.

The solution:

All4cycling successfully migrated to Shopify Plus in just two weeks.

The brand used Shopify Flow to create custom workflows and automated rules to start managing their orders and invoicing more efficiently. They also began to utilise Shopify Plus automation tools by implementing tags and alerts to automate many of the processes that they were previously performing manually, saving significant time and resources.

All4cycling leveraged Shopify Plus for international sales tools to enable customers in different regions to shop in their local currencies and to customise the look, feel, and content of the website according to the audience’s location.

The results:

As a result of migrating to Shopify Plus, all4cycling achieved:

• 35% increase in turnover.
• 25% increase in online traffic.
• 40% increase in conversion rates.

Read the all4cycling case study in full.

Hunter Boots

Founded in Scotland in 1856, Hunter Boots is a British footwear and clothing brand best known for its iconic Hunter Wellington Boots.

The challenge:

In 2023, Hunter Boots designed to relaunch their brand in the UK. As part of the relaunch, they required a new, modern website – so they decided to move to Shopify Plus. The eCommerce platform they had been using required a lot of manual work to maintain and lacked any integrated marketing tools. The brand wanted to make it easier to manage, update, and customise its website and to streamline international selling.

The solution:

Simply migrating to Shopify Plus instantly made the process of maintaining and updating the Hunter website so much easier for the brand’s in-house team, thanks to the platform’s user-friendly interface and low and no-code functionality. 

The brand installed the Klaviyo app and began leveraging marketing automation. It also used Shopify Plus’ tools to integrate and optimise its social media marketing channels with its online store.

The results:

As a result of migrating to Shopify Plus, Hunter Boots achieved:

• 923% increase in sales one month after launch.
• 1000% increase in orders within three months of launch.
• 19% increase in conversion rates.

Read the Hunter case study in full.

Gresham Blake

Founded in 2000, Gresham Blake is a design-led tailoring business that sells luxury clothing, shoes, and accessories for men and women.

The challenge: 

Before moving to Shopify Plus, the Gresham Blake website was built on Magento (Adobe Commerce). The brand was facing significant problems with the platform’s functionality and user-friendliness (or lack there of). They were finding it increasingly difficult to make adjustments to the website without the help of a developer. When online traffic began to increase during the COVID-19 pandemic, the Gresham Blake website began to falter under the increased pressure, often experiencing slow load times and crashes, causing a sharp decline in sales. It was clear that it was time for a change.

The solution:

Gresham Blake managed to seamlessly migrate from Magento to Shopify Plus in less than three weeks.

The brand implemented Shopify Plus’ integrated point-of-sale system to synchronise in-store and online operations and boost its operational efficiency. With Shopify Plus now powering its website, it was able to drive high volumes of traffic to its website using high-profile collaborations and sales without fear of performance issues or crashes.

Shopify Plus’ intuitive dashboard and user-friendly features have allowed the team at Gresham Blake to take back control of their website, managing inventory and promotions with ease to revitalise sales and boost customer loyalty.

The results:

 As a result of migrating to Shopify Plus, Gresham Blake achieved:

• 98% reduction in time spent on implementation.
• 68% increase in online sales.

Read the Gresham Blake case study in full.

Emma Bridgewater

Emma Bridgewater is an iconic British ceramics company best known for its romantic, quintessentially British designs and beautiful mugs.

The challenge:

The Emma Bridgewater online store had become outdated and difficult to navigate, particularly on mobile devices. To modernise its eCommerce presence, the brand needed a mobile-friendly design and significant improvements to its international selling capabilities. This included optimising multi-currency functionality to ensure the right currency was displayed to the right market.

The solution:

The website was completely redesigned on Shopify Plus to give it a fresh new feel that better reflected the brand’s iconic place in English culture. The homepage was made more dynamic while the mobile experience was improved significantly, with better navigation and search functionality. With Shopify’s international selling tools, the brand was now able to successfully track sales data by region.

The results:

 As a result of migrating to Shopify Plus, Emma Bridgewater achieved:

• 13% increase in mobile revenue.
• 32% increase in new users.
• A £190,000 sales day immediately after migrating.

Read the Emma Bridgewater case study in full.

Partner with Create8 to seamlessly migrate to Shopify Plus

Are you ready to migrate to Shopify Plus? 

Whether you’re upgrading to Shopify Plus from Shopify, migrating from another platform, or building an online store from scratch, our team of Shopify experts will ensure the process is simple and hassle-free.

Contact us to find out more about our Shopify web design services and start your project today!